Kasikornbank has revamped “THE WISDOM,” its wealth clientele's new concept, “Your New WISDOM Journey: Empowering Success in Every Dimension of Life.” The new cards feature unique designs tailored to individual asset levels, reflecting a sophisticated and powerful sense of wealth, along with exclusive privileges designed to deeply meet individual needs.

Dr. Pipatpong Posayanon, President of Kasikornbank, revealed that The Wisdom Kasikornbank was a pioneer in serving the affluent clientele in Thailand, accumulating continuous experience and customer trust over 18 years, achieving the number one ranking in the Net Product Score (NPS Score). Most recently, The Wisdom Kasikornbank became the first brand to offer “Personalization” privileges under the concept of “UP & MORE Personalized,” curating benefits to match the individual lifestyles of clients, which has been very well received.

BLA announces its goals and direction for 2026, focusing on creating a difference in care by upgrading every agent to become a "Life Care Partner," aiming to provide customers with a well-rounded quality of life throughout their lives.

The Tourism Authority of Thailand (TAT) is continuing its tourism buzz by inviting Thais to participate in a fun search for Lisa, pointing out the locations where she has been spotted in various media at important landmarks across Thailand.

Pruksa is boosting its luxury brand “The Reserve” with the launch of a new brand, The Reserve Villas, which will bolster its top-tier portfolio in the Pruksa Luxury Collection and elevate “The Reserve” brand to a level of ultra-luxury villas in the Sukhumvit area.