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MU TRAVEL Hit

Mutelu tourism business, 'faith-based' tourism, very popular among all age groups. The group with relatively high beliefs is Gen Z. Most of their access to information comes from social media. Thai and Asian tourists flock to travel Pay homage to sacred things in Thailand If a business can develop products and promote marketing directly to the group It will affect the opportunity to sell products and services higher as well. Income can be distributed to other businesses, including hotels, restaurants, and community merchandise stores. Distribute income to local areas to help “Stimulating the economic system” as a whole

Mrs. Oramon Sapthaweetham Director General of the Department of Business Development The Ministry of Commerce revealed that at present (information as of March 31, 2024), faith businesses have a total of 134 legal entities operating with a total registered capital of 135.89 million baht. They are all small businesses (S), divided into 108 limited companies, limited partnerships/general partnerships. 26 legal entities, accounting for 80.60% and 19.40% of operating legal entities, respectively.

While the total registered capital is divided into a limited company of 116.64 million baht and a limited partnership/general juristic partnership of 19.25 million baht, accounting for 85.83% and 14.17% of the operating juristic persons, respectively, all of which are investments by Thai nationals.

When divided by business location There is a business located in the area. Bangkok: 62 companies, accounting for 46.27% of the entire country's businesses and having a registered capital of 63.46 million baht. The areas where businesses are located are divided by region, including the central region: 35 companies with capital of 34.34 million baht, the eastern region with 13 companies with capital of 11.05 million baht, the northeastern region with 7 companies. Capital 6.55 million baht, Northern Region 7, capital 2.99 million baht, Southern Region 6, capital 14.40 million baht, Western Region 4, capital 3.10 million baht, accounting for 26.12% 9.70% 5.22% 5.22% 4.48% 2.99% of businesses operating according to number

“Many provinces use the trend of faith as a tourist highlight to bring in local income. It is 'faith-based' tourism which is becoming very popular. Not only Thai tourists There are also foreign tourists. Especially Asians Popular to travel to pay homage to sacred things in Thailand Because they have similar cultural roots and beliefs. Faith tourism is considered an important source of income for Thailand. Can distribute income to other businesses Whether it's a hotel, restaurant, community product store. There is a distribution of income to the local area. “Stimulating the overall economic system of the country very well,” the Director-General said.

The business of faith or Mutelu science is popular among all age groups. Each age group has a method. different mutelu The group with relatively high beliefs is Gen Z, with most of their access to information coming from social media. This is consistent with the behavior of Gen Z, who have the highest internet access than any age group. If a business can develop products and promote marketing directly to the group It will affect the opportunity to sell products and services higher as well.

The Director-General further said that, however, there are relatively few businesses with faith-based activities registered as legal entities. When comparing the amount of faith business operators in the market Most of them prefer to conduct business as individuals.

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