Mr. Chon Sophonpanich, President and CEO of Bangkok Life Assurance Public Company Limited, revealed that Thai society is increasingly focusing on Longevity, the concept of a long life coupled with good physical and mental health. However, for Bangkok Life Assurance, Longevity is viewed as a long and quality life, encompassing good physical and mental health, as well as financial security. Furthermore, Thailand's elderly population is increasing every year, having fully entered an aging society. A higher proportion of elderly people living alone without caregivers are also developing. As they age, they face a higher risk of serious illnesses due to physical deterioration and lifestyle choices. Some of these illnesses are incurable or require long-term treatment, leading to high medical costs. We are committed to developing products that comprehensively meet customer needs for long-term life planning.

Therefore, the company designed BLA Long Life Care, a critical illness insurance plan that covers 8 critical illnesses that significantly impact quality of life and are likely to require long-term treatment. These include: stroke (hemorrhagic or ischemic), Alzheimer's disease, Parkinson's disease, severe head injury, severe rheumatoid arthritis, muscular dystrophy, motor neuron disease, and total permanent disability. Upon diagnosis, there is no need to pay further premiums, and policyholders receive an annual compensation benefit of 10% of the insured amount, continuously for up to age 99.

BLA Long Life Care is ideal for those who foresee the risk of developing a critical illness or achieving total permanent disability. Having a financial reserve will help maintain financial liquidity without impacting savings, with annual coverage for medical expenses. As long as the insured is alive, there are two plans to choose from: BLA Long Life Care 10, providing continuous coverage for up to 10 years, and BLA Long Life Care 99, providing continuous coverage up to age 99. Applications are accepted from ages 15-65, and renewals are possible up to age 99. Premiums are also tax deductible according to the Revenue Department's regulations.

Those interested can contact a Bangkok Life Insurance agent and financial advisor, or learn more details on the Bangkok Life Insurance website at www.bangkoklife.com or contact the Contact Center at 02-777-8888.

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