“The steps to receive notification services via LON are convenient, hassle-free, fast and secure. When using the service for the first time, customers must first confirm their phone number with LINE and then enter the OTP code to accept the message receiving service. However, if customers have already verified their identity with LINE, they can immediately open and view messages via LON from Thanachart Insurance.”

Mr. Srisuphak Areewanichkul, Director of Corporate Business, LINE Thailand, said, “The LINE platform in Thailand currently has over 56 million users, making it the infrastructure of life in the digital age. In terms of developing a new solution, LINE Official Notifications (LON) is designed to deliver important notifications from various brands directly to consumers. And to ensure users’ complete confidence, it is confirmed that the service of notifying important messages sent directly to Thanachart Insurance customers is highly secure, helping to reduce the problem of spam by using the customer’s telephone number database, helping to increase the efficiency of communication between Thanachart Insurance and customers, completely eliminating concerns about fraudulent messages from scammers with the sender filtering system, only those who have LINE Official Accounts as premium accounts or verified accounts with a green or blue shield symbol will receive messages that have been verified by LINE. In addition, the LINE platform also has a variety of solutions that will help increase opportunities for businesses to grow through comprehensive chat services.”

Ms. Wichinee added that “Customers who receive electronic policies (E-policy) via LON do not need to download them to their phones. If you want to view past policies, you can go to the “Thanachart Insurance” LINE Official Account in the policy download menu 24 hours a day. It is convenient, fast, and free from concerns about the risk of losing the policy. No matter how many policies you have, you can open and view them immediately. It can also be used instead of paper policies to file claims. Therefore, we would like to invite all customers to choose to receive electronic policies through this channel.”

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