SAM to launch the “Pay Off Debt Quickly, Move Forward” project on January 5, 2026, for borrowers with debts under 100,000 baht. This reflects SAM's new role as “SAM Social AMC” in resolving structural debt problems and helping people start a new, sustainable financial life.

Ms. Nartnaree Rattapat, Managing Director of Sukhumvit Asset Management Co., Ltd. (SAM), revealed that Monday, January 5, 2026, will be the first day that the “Pay Off Debt Quickly, Move Forward” project opens for individual borrowers with unsecured, non-performing loans (NPLs) exceeding 90 days as of September 30, 2025, and with a total debt burden not exceeding 100,000 baht, to officially register.

Registration will be conducted via the Bank of Thailand website: www.bot.or.th To verify eligibility and meet the project's conditions, after registering for the "Pay Off Debt Quickly, Move Forward" project, debtors will receive an SMS notification of the decision to the phone number provided during registration. SAM will then contact them to inform them of the next steps.

Ms. Nartnaree further stated that the debt transfer process between commercial banks and participating non-bank companies is progressing according to plan. The target group includes approximately 1.6 million accounts, or 1.2 million debtors, representing a total debt burden of 43.6 billion baht. Registration for the "Pay Off Debt Quickly, Move Forward" project will begin on January 5, 2026. To facilitate contact for debtors, SAM has assigned creditor financial institutions to receive applications and process requests on its behalf. Debtors with a single creditor can contact their creditor directly for debt restructuring, while debtors with debts to multiple financial institutions can contact SAM directly.

The "Pay Off Debt Quickly, Move Forward" project offers two lenient debt restructuring measures, allowing debtors to choose the terms. Debt repayment options based on borrower's ability to pay include: 1. The "Pay, Close, Done" measure, allowing borrowers to make a partial payment to immediately close the debt; and 2. The "Installment Payment" measure, allowing borrowers to repay the debt over a maximum period of 3 years with interest waived during the program.

"This is a significant step reflecting the role of SAM's Social Asset Management Company (Social AMC), demonstrating concrete and rapid implementation. From today onward, SAM's debt restructuring is not about debt collection or managing debt for profit or business gain, but about viewing debt from a social perspective. This is the role of a Social Asset Management Company (Social AMC) as a central government mechanism for systematically resolving structural debt problems under a clear policy, aiming to revitalize the financial lives of millions of Thais and help them recover and move forward, while simultaneously reducing the impact and risks to the overall financial and banking system. This will contribute to the stability and strength of the Thai economy in the long term," said Ms. Nartnaree.

Those interested in applying for the program can find information on the website www.sam.or.th and the Bank of Thailand website www.bot.or.th. For more information, please contact SAM Call Center at 1443, press 6, or Line: @samsocialamc, or BOT Contact Center at 1213, as well as the debtor's original creditor financial institutions.

Note: SAM: Sukhumvit Asset Management Co., Ltd. (SAM) is a state-owned asset management company under the supervision of the Bank of Thailand (BOT). It plays a role in managing non-performing assets based on good governance principles to drive the financial system towards prosperous and sustainable growth. Vision: To be a state-owned asset management company that supports the sustainable recovery of the public and businesses.

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