Mr. Suwin Kosi-Amnuay, Chief Executive Officer of Power Buy Co., Ltd., a subsidiary of Central Retail, revealed that the renovation of the Fashion Island branch this time is a proactive strategy that responds to the behavior of new-age consumers who prioritize shopping experiences, convenient services, and access to quality technology. Ram Intra-Min Buri is a residential area and urban community with high growth, and also has a potential customer base in the family and young generation groups. Meanwhile, Fashion Island shopping center itself has a strong customer base and consistently good traffic. It is an important strategic point that helps significantly expand Power Buy's business growth. The interior of the store has been completely redesigned based on the concept of Smart, Simple, and Seamless to accommodate easier access to products and technology. The spacious area increases convenience for shopping, and each zone is seamlessly connected. It is complete in every product category, such as the smart home group, home appliances, smart gadgets, and technology that facilitates daily life. There are expert staff to provide advice in a personalized experience. Special! The "Shop in Shop" zone from AIS provides a smartphone shopping experience with a high-speed 5G package and a full range of communication solutions to meet the lifestyles of the digital age.

“As a brand that aims to become a Tech Destination, Power Buy also emphasizes services that cover every customer journey, from before making a purchase decision, such as comparing solutions, providing technical advice, to reliable after-sales service. We aim to build confidence in every step to maintain service standards and create a difference in the highly competitive electrical appliance retail market,” added Mr. Suwin. In addition, there is a promotion to celebrate the new look of Power Buy, Fashion Island branch, between July 4-6, 2025. Receive many special privileges, such as when shopping for TVs, air conditioners, refrigerators, washing machines, washer-dryers and dryers, an additional 10% discount when shopping for 15,000 baht per receipt, IT products and smartphones, up to 65% discount, receive a coupon at the end of the receipt worth 300 baht when shopping for 1,000 baht or more for the next shopping, “Old for New” promotion, additional discount up to 10,000 baht, 0% installment for the entire store with participating credit cards, an additional discount of up to 25% when using The 1 points with participating credit cards, free delivery and installation services! Find special deals from Toshiba When purchasing participating products, receive an additional discount of up to 1,000 baht.

And the best deal is when purchasing a front-loading washing machine and dryer in the JAPANDI collection, receive a free microwave. Special…Only on July 4, receive an exclusive gift, a Breo massager worth 3,900 baht, for customers who purchase 50,000 baht or more. Power Buy continues to expand and improve its branches nationwide to enhance its competitiveness and accommodate rapidly changing consumer behavior in the digital age, while reaffirming its leadership that understands technology and the lives of consumers in every generation.

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