Major Cineplex Group, in collaboration with Seven-Up, M Studio, and Channel 3, created a new spooky phenomenon at the Gala Premiere of the epic Thai sequel "Thee Yod 3" at Icon CineConic. The event aimed to promote Thai cinema's soft power and expand its reach into the global market. This event marked a significant milestone in the launch of a Thai film whose rights have been sold and distributed in over 30 countries worldwide, reinforcing "Thee Yod"'s potential as one of the most successful Thai cinematic universes. Ready to elevate itself to a global entertainment experience, the new journey of "Thee Yod 3" takes the horror experience to the next level, bringing the thrills to your spine. It premieres October 1st in regular, Dolby Atmos, and IMAX theaters.

The event was filled with a mix of spooky and grandeur, led by "Phi Yak" Nadech Kugimiya, who appeared on the red carpet with his "Y" family, including newcomers and original Thee Yod actors, including Junior Kajabandit, Friend Peerakrit Pacharabunyakiat, Denis Jelilacha Kappun, Mim Rattanawadi Wongthong, and Nina Natcha Jessica Padovan. The directors, Pap Narit Yuwaboon and Tom Thanadet Pradit, also revealed the dedication behind every step of the production process, from visuals to sound to storytelling, that made the Thee Yod franchise a success. Along with a special performance by Bodyslam, the song "Kit Tueng" (Remembering), the soundtrack to "Thee Yod 3," captivatingly conveys the feelings of the giant in the film. The finale features "Thee Yod," played by Nadech Kugimiya, who talks about his pivotal ghost-hunting journey, which leads to the beginning and end of the horror in this installment.

Nadech Kugimiya commented on his return, saying, "Thee Yod 3" represents a new level for us. It's not just about scariness, but about elevating every dimension to the highest level. Nothing is ordinary anymore: emotion, excitement, and spookiness. Every scene is crafted for a immersive cinematic experience, especially in IMAX. I guarantee you'll want to see it again.

Paep Narit Yuwaboon, director, stated, "Based on the success of Thee Yod 1 and Thee Yod 2, we know what audiences want to see on an IMAX screen. We've considered IMAX for every scene throughout the film, both visually and audio-visually, because we know audiences want to experience immersive images and immersive sound. This installment, therefore, involved intensive teamwork between the cinematographer and the sound team. We collaborated and designed the appropriate shots." I have a picture in my head of how it is suitable for IMAX and what kind of lens I need to use to make it suitable.

Go To Lead