Mr. Narut Jearasanong, Deputy Chief Marketing Officer, Major Cineplex Group Public Company Limited, revealed that this collaboration is a new dimension of creating a joint experience between Major Cineplex Group and Thailand Post Company Limited, which is one of the organizations that Thais are familiar with and reach every community nationwide. The “Post Truck Bucket Set” is uniquely presented with a model of a postal truck. This is a new phenomenon that helps present Thailand Post in a fresh, modern perspective and reaches the new generation. This postal truck model has been designed and designed as a special collection that clearly conveys Thainess and the identity of Thailand Post. This is a good opportunity for both organizations to communicate to a wider customer base.

Those interested can join the “Post Truck Bucket Set” campaign by receiving this special collection set for 350 baht, consisting of 1 bag of 85-ounce Ziplock popcorn and 1 glass of 32-ounce soft drink, along with a model of a postal truck, at popcorn and beverage sales points at 75 participating Major Cineplex Group cinemas, such as Paragon Cineplex, Esplanade Cineplex, Mega Cineplex, Major Cineplex Sukhumvit, Ratchayothin, Rangsit, etc., and at POST Cafe, Thailand Post, a lifestyle space with a modern design and a variety of food and beverage menus. For more information, visit https://www.majorcineplex.com/promotion. Dr. Danan Suphattraphan, Managing Director of Thailand Post Co., Ltd., said that this collaboration with Major Cineplex Group is part of Thailand Post’s new communication strategy that aims to reach a new generation of people and expand the brand’s fan base to a wider range of groups. Through Major Cineplex Group's advertising channels, we chose to use the symbol of a postal truck that Thais are familiar with and can be found all over the country to design a unique collectible model,

reflecting the image of Thailand Post's comprehensive service that reaches all areas. In addition to presenting a new perspective, it also communicates the modern image of Thailand Post today, which does not only provide parcel delivery services, but also has a variety of businesses, including POST Cafe that meets the lifestyles of new generations. At POST Cafe, Thailand Post also offers special privileges to POST Caf? members by using 60 points to redeem a free postal truck model to thank members for their support. Be a part of Thailand Post's creative campaign at POST Cafe', Thailand Post's cafe, located next to Thailand Post, Samsen Nai branch.

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